Resources & Community
The Circa Blog
On event planning tech trends, insights, and interviews

Circa named in G2’s Winter 2022 Reports
Circa was included in the following G2 Winter 2022 Reports

3 Event Marketing Technology Considerations Before Your Next Field Event
When it comes to making large-scale strategic decisions, the most high-performance teams won’t make any decisions without the correct data in their corner.

The Data-Driven Field Marketer: How to Use Event Marketing Technology to Make Decisions
When it comes to making large-scale strategic decisions, the most high-performance teams won’t make any decisions without the correct data in their corner.

How to Choose the Best Event Marketing Software for Your Field Marketing Team
The new era of event marketing is here, and it’s all about technology.

The Connected Gathering
Whether you’re hosting a virtual, hybrid, or in-person event, here are some campaign ideas to run before your next field marketing event

Pre-Field Marketing Event Campaign Setups to Implement
Whether you’re hosting a virtual, hybrid, or in-person event, here are some campaign ideas to run before your next field marketing event

Creative Ways to Use Event Marketing Technology at Your Next Field Event
As event marketers who take the word ‘creative’ seriously, we think there’s more to event marketing technology than just what’s always been done before.

Analysis of a Successful Field Marketing Event Planning Guide
Because field marketing is such an ever-changing (yes, the term ‘experiential’ may come to mind 😉) marketing discipline, it is hard to pin down how to plan out the perfect event.

Your Demand Generation and Field Marketing Event Planning Checklist
Whether you’re looking for a new way to implement marketing events or want to make sure your demand generation, sales, and marketing efforts are aligned, this checklist can help you get there.

In-Person, Virtual, and Hybrid Event Marketing: Your Ultimate Guide to Weighing the Pros and Cons of Each
The event landscape has changed dramatically. This strategy avoids the potential of last-minute event cancellations, travel restrictions, or reduced travel budgets for marketers.